Toyota would be offering its flagship model in Japan, the Crown, globally for the first time,
According to Toyota CEO Akio Toyoda, the car could very well be their “crowning achievement."
The 16th generation Crown will go into production in January and will be offered in four different configurations: a hybrid crossover, a sedan that most closely resembles the Crowns seen in Japan, a sport-utility vehicle, and a wagon crossover dubbed the "estate," according to the manufacturer.
Toyota plans to sell 200,000 Crowns worldwide each year after the model goes on sale in 40 different countries, including the US.
The entry-level model costs 4.35 million yen in Japan.
About 10 million vehicles are sold annually worldwide by Toyota, the largest automaker in Japan. It has a popular Lexus luxury lineup with models starting at about $35,000 that are sold across the globe.
The history of the Crown, whose first sedan went on sale in Japan in 1955, parallels the development of Toyota and the modern Japanese economy. "Some day a Crown," was a tagline over the years. But the cars are not well-known abroad.
Toyoda, whose grandfather founder Kiichiro Toyoda came up with the car’s name name, called the Crown "the pride of Japan."


Gold Surges Near 3-Week High as Trump-Iran Ceasefire Eases Geopolitical Tensions
Xi Jinping Pushes Demand-Driven Strategy to Modernize China's Service Sector
Elon Musk Ties SpaceX IPO Access to Mandatory Grok AI Subscriptions
Asian Markets Hold Steady Ahead of Trump's Iran Deadline as Oil Tops $110
UPS and Teamsters Reach Agreement to Limit Driver Severance Program
Samsung Electronics Eyes Record Q1 Profit Amid AI-Driven Chip Boom
U.S. Stock Futures Surge as Trump Postpones Iran Strikes, Ceasefire Hopes Rise
Gold Prices Surge to Three-Week High as Trump-Iran Ceasefire Weakens Dollar
Asian Stocks Surge as U.S.-Iran Ceasefire Deal and Samsung Earnings Boost Market Confidence
Oil Prices Crash Nearly 15% After Trump-Iran Ceasefire Deal
Ford Issues Major Recall on Over 422,000 Vehicles Due to Windshield Wiper Defect
Britain Courts Anthropic Amid US Defense Department Dispute
How to support someone who is grieving: five research-backed strategies
Trump Administration Plans 100% Tariffs on Pharmaceutical Imports
Goldman Sachs Cuts 2026 Copper Price Forecast Amid Global Growth Concerns
Asian Currencies Rally as Dollar Weakens, Trump-Iran Ceasefire Boosts Risk Sentiment 



