US burger chain Shake Shack opened its first store in Thailand at Bangkok’s CentralWorld in partnership with Hong Kong-based licensee Maxim’s Caterers.
Shake Shack will open 15 more stores across Thailand by 2032 as part of its strategy to increase its Southeast Asian presence.
Shake Shack CentralWorld’s design is inspired by the brand’s first location in New York City and Bangkok’s vibrant energy, featuring textured pink and green plaster finishes.
Local artist Navin Rawanchaikul created the store’s mural featuring.
The store also features a 36-seat outdoor patio overlooking CentralWorld’s main square.
The Centralworld store offers the chain’s signature items, including ShackBurger, Chicken Shack, and Chicken Bites, together with Pandan Sticky Rice Shake.
Hong Kong-headquartered Maxim’s has operated F&B businesses for more than 60 years, including licenses for brands including Starbucks, Genki Sushi and Ippudo Ramen, The Cheesecake Factory, and Shake Shack.


Asian Markets Slip as AI Spending Fears Shake Tech, Wall Street Futures Rebound
TrumpRx Website Launches to Offer Discounted Prescription Drugs for Cash-Paying Americans
FDA Targets Hims & Hers Over $49 Weight-Loss Pill, Raising Legal and Safety Concerns
Japanese Pharmaceutical Stocks Slide as TrumpRx.gov Launch Sparks Market Concerns
Global PC Makers Eye Chinese Memory Chip Suppliers Amid Ongoing Supply Crunch
Nvidia Nears $20 Billion OpenAI Investment as AI Funding Race Intensifies
Anthropic Eyes $350 Billion Valuation as AI Funding and Share Sale Accelerate
Trump Lifts 25% Tariff on Indian Goods in Strategic U.S.–India Trade and Energy Deal
Ford and Geely Explore Strategic Manufacturing Partnership in Europe
CK Hutchison Launches Arbitration After Panama Court Revokes Canal Port Licences
Prudential Financial Reports Higher Q4 Profit on Strong Underwriting and Investment Gains
Instagram Outage Disrupts Thousands of U.S. Users
Gold and Silver Prices Rebound After Volatile Week Triggered by Fed Nomination
Every generation thinks they had it the toughest, but for Gen Z, they’re probably right
Uber Ordered to Pay $8.5 Million in Bellwether Sexual Assault Lawsuit
RBI Holds Repo Rate at 5.25% as India’s Growth Outlook Strengthens After U.S. Trade Deal
Dow Hits 50,000 as U.S. Stocks Stage Strong Rebound Amid AI Volatility 



