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German sports retailer Puma opened its first Forever Faster concept store, which introduces technical sports with a focus on performance and sport-inspired lifestyle items.
The store, located in the CBD of Makati, features a retail space of 309 sqm and sells items mainly for football, running and training, basketball, and motorsport.
It also offers exclusive collections, such as Puma x Coca-Cola, Puma x Pokemon, Slipstream worn by Korean K-pop group NCT127, and LaMelo Ball’s MB.02.
According to Paolo Misa, country manager Philippines at Puma, the store is the start of their expansion plans. Filipinos can look forward to a few more Puma stores next year.
Puma says this launch aims to transmit its brand spirit of fusing sports into customers’ lifestyles.
In July, Puma opened its largest store in South East Asia at 313@Somerset Singapore, which has a retail footprint of 660sqm and carries the whole Puma line, including Puma Select.
