The ghost of Robodebt – Federal Court rules billions of dollars in welfare debts must be recalculated 
Stuck in a creativity slump at work? Here are some surprising ways to get your spark back 
BofA Names ASML Top Semiconductor Equipment Pick on Growth, Valuation 
Why have so few atrocities ever been recognised as genocide? 
Australia’s Big Four Banks Face Mortgage Slowdown as Valuations Draw Scrutiny 
SK Biopharmaceuticals Secures Global Rights to Biohaven Epilepsy Drug Opakalim 
Locked up then locked out: how NZ’s bank rules make life for ex-prisoners even harder 
Why financial hardship is more likely if you’re disabled or sick 
Britain has almost 1 million young people not in work or education – here’s what evidence shows can change that 
Trump Buys SpaceX Shares After Record IPO 
Meta, U.S. States Discuss Settlement in Teen Addiction Trial 
Every generation thinks they had it the toughest, but for Gen Z, they’re probably right 
Trump Administration Plans New Drug Pricing Deals With Biotech Firms 
Columbia Student Mahmoud Khalil Fights Arrest as Deportation Case Moves to New Jersey 
Mercer International Stock Surges 45% on C$20 Million Canada Funding 
HP Stock Drops 9% Despite Q3 Earnings Beat and Raised 2026 Outlook 
Add as a preferred source on Google
Italian eyewear manufacturer Safilo has officially announced the renewal of its licensing agreement with renowned German fashion brand Hugo Boss. The extended partnership will span a remarkable 10-year period until the end of 2030.
Continued Manufacturing and Distribution Collaboration
According to Reuters, this renewed collaboration will cover a wide range of luxury eyewear products.
The companies, Fashion Network noted, specifically focus on manufacturing and distributing glasses and sunglasses under Hugo Boss's distinguished Boss and Hugo brands. The agreement solidifies Safilo's position as a valued and trusted partner for Hugo Boss, enhancing its extensive portfolio of exceptional assets.
Angelo Trocchia, the CEO of Safilo Group, expressed his delight at the early renewal of the partnership, emphasizing the significant value Hugo Boss brings to their portfolio. Trocchia further highlighted their partnership's upcoming 20th-anniversary celebration, which initially began in 2006.
Safilo's commitment to the notable rebranding efforts of Boss and Hugo in recent years ensures a promising and prosperous future for both brands across their markets and distribution channels.
Paving the Way for a Successful Future
With net revenues reaching an impressive 1.08 billion euros in 2022, Safilo Group's extensive portfolio includes renowned brands such as Carrera, Polaroid, Smith, Blenders, Privé Revaux, and Seventh Street. Safilo also holds licenses for several notable fashion labels, including Banana Republic, Carolina Herrera, Dsquared2, Etro, Eyewear by David Beckham, Isabel Marant, Juicy Couture, and Tommy Hilfiger.
CEO of Hugo Boss AG, Daniel Grieder, emphasized their comprehensive "Claim 5" growth strategy, aiming to expand across all regions, touchpoints, and brands, focusing on eyewear. Grieder acknowledged Safilo's instrumental support in the eyewear segment, recognizing their high-quality standards and extensive global distribution network. The continued partnership with Safilo is a testament to their confidence in effectively leveraging the global eyewear business's vast potential for Boss and Hugo.
In their most recent trading update, Hugo Boss reported sales that surpassed analysts' expectations, noting a remarkable 15% increase in revenue at constant exchange rates during the third quarter.
Photo: Hugo Boss Newsroom
