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Hyundai Heavy Industries revealed on Monday, Dec. 26, that it is rebranding the company. It has unveiled its new logo and name, which is said to be a move to open a new chapter in its 50-year history as South Korea’s leading shipbuilder.
Hyundai Heavy Industries will not be called HD Hyundai. This is actually the same moniker that it has used for its holding firm since August, so the company is already familiar with the new name.
As per The Korea Times, the company held a ceremony to announce its new name along with its new vision. The event was held at its Global R&D Center (GRC) located in Seongnam, Gyeonggi Province.
The place is a 20-story building that is now serving as its new headquarters. HD Hyundai was previously based in Jongno District in downtown Seoul. Under its new name, the company hopes to help in laying the groundwork for the future of humanity through innovation.
Its energy unit vowed to bring about a sustainable future energy ecosystem while its industrial machinery business shared it will attempt to provide industrial solutions that will go beyond the spatiotemporal limits.
"Today is the day our group restarts at GRC with a new name, HD Hyundai," Kwon Oh Gap, HD Hyundai’s chairman, said as he delivered his congratulatory speech. "Our past 50 years were a glorious history as we decorated one page of Korea's economic development. In the next 50 years, we will make history through innovation and creativeness of integrating technology, the environment and digital."
Chung Ki Sun, HD Hyundai’s president, also spoke during the event and shared the company’s specific new goals as it works toward the future. "Our leaders will make preemptive efforts to make our employees want to work at our company and enable their dreams to come true at our company and we will create a smarter working environment and corporate culture," he said.
Meanwhile, The Korea Herald reported that during the ceremony, the company’s 1,000 employees, including the executives launched paper airplanes that carry messages of encouragement for the rebranded Hyundai Heavy Industries.
