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Ford announces return to Formula 1 to boost EV sales

Dan Dennis/Unsplash

Ford Motor Company announced that it would be making a comeback in Formula One racing to help sell its electric cars. The automaker’s chief executive officer, Jim Farley, said they would join forces with Red Bull Racing for their return to the F1 scene.

It was noted that Ford Motor’s announcement came after General Motors said it was applying to join the Formula 1 with Andretti Global last month. As the Dearborn, Michigan-headquartered returns to the racing field, it said that it would help build engines while in the sport.

As per CNN Business, Ford has a deal with Red Bull Powertrains, which distributes hybrid engines to Reb Bull F1 teams, so its comeback to the racing sport is almost guaranteed. On the other hand, GM will still need approval from F1’s governing body, so its entrance is not certain.

The carmaker left the F1 racing in 2004 after offloading Jaguar Racing and handing it to Red Bull through an acquisition agreement. At that time, Ford Motor still owned the Jaguar brand.

It was said that despite its departure, the company remained the third most successful engine maker in the sport after Mercedes and Ferrari. The first time it entered the F1 was in 1968 with Lotus. In any case, this is not the first team-up for Ford and Red Bull, as they already worked together in rally racing.

Starting this year, Ford Motor and Red Bull Powertrains will come together to create the power unit that will become part of the new technical regulations, such as a new combustion engine that can accept sustainable fuels and a 350 kW electric motor. They expect these to be ready before the 2026 season.

“Ford’s return to Formula 1 with Red Bull Racing is all about where we are going as a company– increasingly electric, software-defined, modern vehicles and experiences,” Ford Motor’s chief, said in a press release. “F1 will be an incredibly cost-effective platform to innovate, share ideas and technologies, and engage with tens of millions of new customers.”

Photo by Dan Dennis/Unsplash

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