South Korea's online stores that sell expensive, high-end branded goods will be issuing non-fungible token (NFT) technology-based digital certificates on appraisal and warranty services to alleviate counterfeiting concerns.
NFT technology bans all risks of forgery or reproduction.
The digital certificates will contain the item’s specification, purchase records, warranty period, and other security information.
Online mall SSG.com began issuing digital certificates to vouch for official goods made by luxury brands and those brought in by other luxury brand sellers
Fashion retailer Shinsegae International Inc. also plans to introduce similar digital certificates that vouch for all items sold by its luxury shopping platform S.I. VILLAGE.
These warranty services are aimed at boosting demand for luxury goods.
Counterfeiting has discouraged online luxury item purchases.
Online shopping malls usually only go as far as appraising sample goods provided by importers or checking the reliability of the importers.
Consequently, the verification of the authenticity of luxury items sold is limited.
Trust, according to an industry source, is necessary to boost online sales, which digital certificates can provide.


Stuck in a creativity slump at work? Here are some surprising ways to get your spark back
Glastonbury is as popular than ever, but complaints about the lineup reveal its generational challenge
Croatia Weighs Ante Zigman for Central Bank Governor Role in Key ECB Transition
AI is driving down the price of knowledge – universities have to rethink what they offer
Oil Prices Jump After New U.S. Strikes on Iran Raise Supply Concerns
What’s the difference between baking powder and baking soda? It’s subtle, but significant
Britain has almost 1 million young people not in work or education – here’s what evidence shows can change that
Why have so few atrocities ever been recognised as genocide?
The pandemic is still disrupting young people’s careers
Bitcoin Bounces Back: US-Iran Thaw Triggers $3K Recovery, Chart Targets $82K–$85K
Wall Street Futures Steady as AI Rally Offsets Middle East Tensions
Heritage, desire and diplomacy: why China still values scotch whisky
European EV Sales Surge in April 2026 as Tesla and Chinese Automakers Gain Ground
Can your cat recognise you by scent? New study shows it’s likely
Australia Inflation Cools in April as Fuel Prices Ease, But Core CPI Remains Sticky 



