Biren Technology Targets Hong Kong IPO to Raise $300 Million Amid China’s AI Chip Push 
Korea Zinc to Build $7.4 Billion Critical Minerals Refinery in Tennessee With U.S. Government Backing 
Blackstone Leads $400 Million Funding Round in Cyera at $9 Billion Valuation 
FDA Says No Black Box Warning Planned for COVID-19 Vaccines Despite Safety Debate 
Oil Prices Slip in Asia as 2026 Supply Glut Fears and Russia-Ukraine Talks Weigh on Markets 
Asian Stocks Edge Higher as Tech Recovers, U.S. Economic Uncertainty Caps Gains 
Trump Orders Blockade of Sanctioned Oil Tankers, Raising Venezuela Tensions and Oil Prices 
Japan PMI Data Signals Manufacturing Stabilization as Services Continue to Drive Growth 
Asian Fund Managers Turn More Optimistic on Growth but Curb Equity Return Expectations: BofA Survey 
HSBC’s $13.6 Billion Take-Private Offer for Hang Seng Bank Gains Board Backing 
Asian Technology and Chipmaking Stocks Slide as AI Spending Concerns Shake Markets 
Asian Currencies Slip as Dollar Strengthens; Indian Rupee Rebounds on Intervention Hopes 
Amazon in Talks to Invest $10 Billion in OpenAI as AI Firm Eyes $1 Trillion IPO Valuation 
Nvidia Weighs Expanding H200 AI Chip Production as China Demand Surges 
California Jury Awards $40 Million in Johnson & Johnson Talc Cancer Lawsuit 
EU Signals Major Shift on 2035 Combustion Engine Ban Amid Auto Industry Pressure 
Chanel French luxury fashion house, will start selling its luxury watches online for the first time. Online selling is debuting in South Korea, and this is said to be the world's first since the brand only sold its high-end products in department stores and its own boutiques.
Chanel Korea signed a partnership deal with Shinsegae's online e-commerce platform, SSG.com, to sell its watches online. The Korean unit of the London-based brand announced the deal on Monday, April 10.
The fashion house is also known for its high-end handbags and jewelry, but along with its watches, these are only sold through offline outlets. Thus, Chanel Korea's move to sell its timepieces online is something new in the company's system.
According to The Korea Times, SSG.com has already started promoting Chanel watches on its shopping platform by posting a banner for the "Chanel Interstellar Capsule Collection." The ad signifies the official start of sales for the brand's luxury watches.
Chanel Korea has already released seven different watches on the SSG.com shopping site, and they are on sale for prices ranging from KRW11.5 million or $8,712 to KRW37.7 million or about $28,000.
In any case, the launch of the company's online sales of watches in South Korea only shows the advancing global stature of the country's luxury products market. Originally, Chanel's HQ did not allow the online selling of its luxury accessories, but Chanel Korea reportedly made a compromise.
It explained that customers would buy the watches online, but the actual products should be claimed or received at Shinsegae Department Stores only. With this, Chanel's president, Bruno Pavlovsky, allowed the plan. The company's president was against online selling for fear of losing the initiative in retailing power to mobile or web-based shopping sites.
Meanwhile, The Korea Economic Daily reported that Chanel Korea would continue to sell luxury watches even after the end of the special exhibition on SSG.com on April 30. There is a possibility for online selling to expand to the brand's jewelry pieces.
Photo by: Laura Chouette/Unsplash
