As McDonald’s Japan restricts French fry sales, rival Freshness Burger increases fry sizes by 25 percent, for free
Japanese fast-food chain Freshness Burger will increase the number of French fries in its regular and large-size orders and combo meals by 25 percent without increasing the price in a promotion dubbed “We’ve Got Potatoes!”.
Freshness Burger lets everyone know that they’ve got lots of French fry ingredients on hand, and are willing to use them with McDonald’s Japan reeling from a potato shortage and limiting its offerings to small-sized French fries.
The promo lasts until February 27.
Freshness Burger sources its potatoes domestically from the northern prefecture of Hokkaido, allowing it to keep its French fries flowing while McDonald’s gets its potatoes from North America and had to put up with flood damage at the port of Vancouver and pandemic-related international shipping difficulties.
Freshness Burger’s announcement was a cause for celebration on Twitter for Japanese French fries lovers.
However, the Yokohama-based Freshness Burger doesn’t have anywhere close to the number of locations in Japan that McDonald’s does.
Plus, Freshness Burger is slightly on the pricy side with a large order of fries costing 380 yen compared to McDonald’s 280 yen.