‘Apple’ To Use Crisper AMOLED Screens After Lowest Sales In 13 Years

Following their disappointing quarterly sales, tech giant “Apple” is expected to use active matrix organic light-emitting diode (AMOLED) for the next generation of iPhones, according to NASDAQ. The company’s slump in revenue is the first in over 13 years, prompting the need for an appealing new feature to attract buyers.

Previous versions of iPhones and the tech company’s Macbooks used liquid crystal displays (LCD) for their screens. However, OLED screens are proven to offer much crisper resolutions and better contrast compared to LCD. Plus, they don’t use up as much power, thus extending the battery life of the handheld devices. These features and more will be essential for smartphone companies as customers are now taking longer to upgrade their gadgets. Without a good reason to switch to the latest units, “Apple” and other smartphone companies can expect the sales slump to continue.

The NASDAQ article also noted that Applied Materials Inc. recently received orders four times the usual. Applied Materials makes the machines that then make the screens for a variety of devices. The increase in demand for their product supposedly indicates that manufacturers of screens are now gearing up to meet “Apple’s” demand of new OLED screens.

However, it seems that the OLED screens won’t be just for the iPhone as Forbes reported on the possibility of Macbooks that will also have the new feature in some capacity. The report mentions KGI Securities analyst Ming-Chi Kuo who the publication described as “one of the most reliable Apple analysts in the world.” According to him, the tech giant will be introducing a radically overhauled version of Apple’s MacBook Pro by the end of 2016.

The new MacBooks will reportedly be thinner and lighter, and will feature an OLED touch bar at the bottom of the screen. Injection molded hinges will supposedly be added as well, according to Kuo, along with USB-C and Thunderbolt connectivity ports.