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Alphabet Shares Fall as OpenAI Launches ChatGPT Atlas Browser to Challenge Chrome

Alphabet Shares Fall as OpenAI Launches ChatGPT Atlas Browser to Challenge Chrome. Source: Focal Foto, CC BY-SA 4.0, via Wikimedia Commons

Alphabet Inc. (NASDAQ: GOOGL) shares fell 2.4% on Tuesday following OpenAI’s surprise announcement of ChatGPT Atlas, a new AI-powered web browser designed to directly compete with Google Chrome. The launch, unveiled by OpenAI CEO Sam Altman during a live event, marks a major step in integrating artificial intelligence into everyday browsing.

The long-rumored ChatGPT Atlas browser features built-in AI capabilities rather than a simple add-on. It includes a multitasking agent, browser memory, integrated chat, and advanced search functionality. Users can ask the AI to summarize web content, compare products, analyze on-page data, or even perform complex tasks like researching and booking travel — all within the browser. The AI agent is initially available in preview for premium subscribers.

ChatGPT Atlas will first launch on macOS, with versions for Windows, iOS, and Android expected soon. OpenAI emphasizes that Atlas can complete entire workflows “from start to finish,” highlighting its potential to redefine user interaction with the web.

Investors reacted cautiously, reflecting growing concerns about potential disruptions to Google’s dominant position in the browser and search markets. Chrome currently leads global browser usage, but Atlas’s integration of AI could challenge that leadership if widely adopted.

Gene Munster, Managing Partner at Deepwater Asset Management, noted that while the new browser “raises the bar,” Google can likely replicate many of the announced features quickly. He added that Google is expected to deliver “positive updates about search” in its upcoming announcements, providing short-term relief for investors. However, the long-term implications of OpenAI’s entry into the browser market remain uncertain, as both companies prepare to shape the future of AI-driven search and browsing.

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