German sportswear company Puma is piloting an innovative production process dubbed Re: Jersey that uses old football kits to produce new ones.
The process is aimed at reducing waste and paving the way towards more circular production models
In the Re: Jersey project recycling process, garments are chemically broken down into their main components. Colors are then filtered out and the material is chemically put back together to create a yarn that has the same performance characteristics as virgin polyester.
According to Howard Williams, director of apparel technology at Puma, the company wanted to develop ways to reduce our environmental impact, respect resources, and reuse materials.
Williams added that the insights they gained with the project will help them develop more circular products in the future.
While Puma football kits are already made from 100 percent recycled polyester, Re: Jersey kits are made with 75 percent repurposed football jerseys with the remaining 25 percent coming from Seaqual marine plastic, which is made from marine litter, or end-of-life fishing nets or other plastics used in aquaculture.
The Re: Jersey project products will be worn on-pitch during pre-match warm-ups by Puma Clubs AC Milan, Olympique de Marseille, and Borussia Dortmund. The jerseys will be worn ahead of their respective league fixtures in late April and May, beginning with Manchester City’s match against Watford on 23 April.
The Puma Group, which distributes its products in over 120 countries and employs more than 16,000 people worldwide, aims to meet the growing demand for sustainable products for a better future.


Australia’s major sports codes are considered not-for-profits – is it time for them to pay up?
Gold Prices Slide Below $5,000 as Strong Dollar and Central Bank Outlook Weigh on Metals
How is Antarctica melting, exactly? Crucial details are beginning to come into focus
NBA Returns to China with Alibaba Partnership and Historic Macau Games
Apple Eyes U.S. Formula 1 Broadcast Rights in Major Sports Streaming Push
Trump Draws Cheers at Ryder Cup as U.S. Trails Europe After Opening Day
How to create a thriving forest, not box-checking ‘tree cover’
Trump Attends Super Bowl Amid Cheers, Boos, and Political Divide
As the Black Summer megafires neared, people rallied to save wildlife and domestic animals. But it came at a real cost
Global Markets Slide as AI, Crypto, and Precious Metals Face Heightened Volatility
Dow Hits 50,000 as U.S. Stocks Stage Strong Rebound Amid AI Volatility
Thailand Inflation Remains Negative for 10th Straight Month in January
Trump Threatens Stadium Deal Over Washington Commanders Name
Oil Prices Slide on US-Iran Talks, Dollar Strength and Profit-Taking Pressure
From Messi to Mika Häkkinen: how top athletes can slow down time
Japan Economy Poised for Q4 2025 Growth as Investment and Consumption Hold Firm
South Africa Eyes ECB Repo Lines as Inflation Eases and Rate Cuts Loom 



