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Facebook To Muscle Into LinkedIn’s Territory With Job Feature

There has always been a clear distinction between Facebook and LinkedIn. Facebook is for life in general, while LinkedIn was for work. Now, the former is planning on taking on the latter with a new feature that focuses on job openings. This is yet another attempt by the biggest social media company in the world to fill every single inch of space that it hasn’t yet claimed.

The social media site started posting about the new feature on Monday, Reuters reports, where employers could start putting up job postings. Through the feature, users can also send their applications, which is exactly what LinkedIn is all about. A Facebook spokesperson also confirmed the new addition to the publication, saying that there are tests going on right now to that effect.

"Based on behavior we've seen on Facebook, where many small businesses post about their job openings on their Page, we're running a test for Page admins to create job postings and receive applications from candidates," the spokesperson said.

This essentially infringes on LinkedIn’s land, where the main source of revenue is derived from fees paid by professionals for the privilege of posting resumes. There’s also the little part about networking, where workers connect with others in order to make job hunting a little easier.

Tech Crunch has already noticed several jobs posted on the jobs page at Facebook, which spells bad news for its more professional counterpart. The new addition could result in more traffic going to the pages of businesses and they could start paying Facebook to give them an edge in terms of visibility.

The official pages of companies will get their own jobs tab where employers can put up relevant details including salary, job title, and differentiating whether it’s part-time or full-time. What’s more, Facebook is also routing the applications by job hunters as chat messages, which could be another push to make Messenger or WhatsApp a relevant factor.

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