Hong Kong-based NFT platform Ucollex has pulled $10 million fresh capital from local blockchain game developer Animoca Brands as its sales of the digital collectibles are gaining ground in the city.

MCP IPX One Fund, an investment fund established by the Japanese branch of MCP Asset Management and Animoca, also participated in the funding round, which values Ucollex at $110 million.

According to Ucollex cofounder and CEO Robert Tran, the funding be used to strengthen its team and its platform to deliver an experience that combines digital collectibles and entertainment through features such as virtual artwork battles,

Tran said they believe there is still a lot to do to turn collectors from being passive supporters to becoming an integral and active part of the development process.

He added that there would be tremendous growth for Ucollex as long as more creators are emerging and content is growing at the pace that we have experienced in the last few years.