Gucci and Adidas 'sun umbrella' sparks outcry in China for not being able to keep out rain
A parasol set to be sold in China by Gucci and Adidas for 11,100 yuan is causing an outcry for not keeping out the rain.
On the Chinese social media network Weibo, criticism of the item dubbed a "sun umbrella" has gone viral.
It is "not waterproof and is suitable for sun protection or decorative use," according to Gucci's website.
The parasol is part of a collaborative collection being pushed online ahead of its launch next month.
A Weibo hashtag that translates to "the collaborative umbrella being offered for 11,100 yuan is not waterproof" has received over 140 million views.
According to one user, the parasol is "a really large yet pointless fashion statement."
The parasol will be available on June 7th as part of a new collection by Gucci and athletic giant Adidas.
According to a Gucci spokeswoman, the product is "not recommended for use as an everyday umbrella".
It has "good collector's value and is suitable for use as a daily accessory," they say.