Freeze Tag’s “Toy Box Balloon Blast” Game Goes Live

Tustin, Nov. 07, 2016 -- Freeze Tag (OTC: FRZT), a leading creator of mobile social games, today announced its new casual puzzle game called Toy Box Balloon Blast is available worldwide on both the Android (Google) app store and the iOS (Apple) app store.   

“Toy Box Balloon Blast is a casual puzzle game that appeals to a broad audience,” said Craig Holland, CEO of Freeze Tag. “The colorful graphics, toy-based theme, playful music and challenging balloon-popping puzzles will make this a popular entertainment option with players of all ages.”

In Toy Box Balloon Blast, players embark upon a journey across toyland to pop balloons and collect toys. The game play is similar to popular color and shape matching games such as Cookie Jam, Toy Blast, and Candy Crush Soda Saga except the player “swipes” across three or more balloons of the same color to pop them. Match three games such as Blossom Blast Saga share the same “swipe” game play as Toy Box Balloon Blast.  

As a part of the new company strategy, Freeze Tag continues to launch additional games in new genres such as word, trivia, board, and casual puzzle games that are popular with the typical Freeze Tag player.  Some of the top selling games in the “casual puzzle” category, such as Blossom Blast Saga, are estimated to gross over $800,000 per month ($9,600,000 annualized), according to sources such as Sensor Tower (https://sensortower.com/android/us/king/app/blossom-blast-saga/com.king.blossomblast/).  Freeze Tag is actively launching multiple games in these new genres.

To learn more about Toy Box Balloon Blast please visit the game’s website at http://toybox.freezetag.com/

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile social games that are fun and engaging for all ages.  Based on a free-to-play business model that has propelled games like Candy Crush Saga to worldwide success, we employ state-of-the-art data analytics and proprietary technology to dynamically optimize the gaming experience for revenue generation. Players can download and enjoy our games for free, or they can purchase virtual items and additional features within the game to increase the fun factor. Our games encourage players to compete and engage with their friends on major social networks such as Facebook and Twitter. Founded by gaming industry veterans, Freeze Tag has launched several successful mobile games including the number one hit series Victorian Mysteries® and Unsolved Mystery Club®, as well as digital entertainment like Etch A Sketch®.  Freeze Tag games have been downloaded millions of times on the Apple, Amazon and Google app stores.

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