South Korea Extends Bond Market Stabilization Measures Amid Rising Financial Risks 
SUPERFORTUNE Launches AI-Powered Mobile App, Expanding Beyond Web3 Into $392 Billion Metaphysics Market 
Fortescue Expands Copper Portfolio With Full Takeover of Alta Copper 
Asian Stocks Slide as Central Bank Decisions and Key Data Keep Investors Cautious 
SpaceX Insider Share Sale Values Company Near $800 Billion Amid IPO Speculation 
iRobot Files for Chapter 11 Bankruptcy Amid Rising Competition and Tariff Pressures 
Wall Street Futures Slip as Tech Stocks Struggle Ahead of Key US Economic Data 
Fed Rate Cut Signals Balance Between Inflation and Jobs, Says Mary Daly 
Woolworths Faces Fresh Class Action Over Alleged Underpayments, Shares Slide 
Mizuho Raises Broadcom Price Target to $450 on Surging AI Chip Demand 
FAA Unveils Flight Plan 2026 to Strengthen Aviation Safety and Workforce Development 
Shell M&A Chief Exits After BP Takeover Proposal Rejected 
Asian Technology and Chipmaking Stocks Slide as AI Spending Concerns Shake Markets 
ASX Shares Slide After ASIC Imposes A$150 Million Capital Requirement 
U.S. Dollar Slips Near Two-Month Low as Markets Await Key Jobs Data and Central Bank Decisions 
Nomura Expands Alternative Assets Strategy With Focus on Private Debt Acquisitions 
Oil Prices Slip in Asia as 2026 Supply Glut Fears and Russia-Ukraine Talks Weigh on Markets 
Amorepacific, one of the leading cosmetics companies in South Korea, has been expanding overseas for quite some time now. It has entered some foreign markets, such as the United States and Japan, where it is rapidly expanding.
With the good results, Amorepacific is now planning to further advance its presence in both the U.S. and Japan. As per Pulse News, the company will dive deeper into the Japanese and American cosmetic markets through its Laneige flagship brand.
The goal of the expansion in the said countries is to replicate the same level of success it was able to achieve in Southeast Asia and China in the early 2000s. Amorepacific is using Laneige because it is not just the company’s flagship brand, but it has also brought in the highest revenue from the North American market, which fueled a 47.6% increase in profits from 2019 to 2021.
Now, this revenue is expected to balloon to more than double this year. The expectation was also based on the brand’s performance during the latest Amazon Prime Day, which is considered a major annual event of the e-commerce giant.
It was held for two days in July, and it was noted that Amorepacific’s Laneige brand topped the sales in the Beauty & Personal care category. The brand became one of Amazon’s best-selling names as a result.
In any case, in Japan, Amorepacific is banking on the growing global popularity of Laneige when it launched the brand on the country’s Cosme online stores, Japan’s largest cosmetics and beauty platform. This also marks Laneige’s and the company’s first official venture into the Japanese market.
“Laneige’s success during Amazon Prime Day was made possible by North American customers recognizing the high quality and the creativeness of our products,” Laneige’s GTM division head, Noh Eun Suk, said in a statement. “The company also plans to launch more of its products in Japan as many distributors have contacted the company to meet the high demand among Japanese consumers.”
Meanwhile, Amorepacific also recently partnered with India’s Boddess beauty retailer to host an exclusive customer engagement session at the country’s Ambience Mall, Gurugram that was held earlier this month. APN News reported that the South Korean cosmetic firm had one clear mission when it staged the event, and it was to present its unique perception of beauty - the ‘Asian Beauty’ – to the world.
