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Test drive requests for Tesla’s Model 3 in Beijing have soared 60% month-over-month, spurred by local sales initiatives like zero-interest financing and competitive pricing. The sedan remains a top pick in the Chinese EV market.
Interest in Tesla Model 3 Test Drives Grows in Beijing
Apparently, the redesigned all-electric vehicle is generating more interest in test drives in Beijing, according to recent reports from Tesla China.
An article in the Beijing Business Daily cited an anonymous source as saying that more and more people are wanting to take a test drive of the new Tesla Model 3.
Requests for test drives of the Model 3 in Beijing have increased by about 60% month-over-month, according to the writer.
Zero-Interest Financing Sparks Consumer Interest
Reportedly, Tesla China's recent sales activities, such as its zero-interest five-year financing offer for the Model Y and Model 3, are contributing to the interest in the Model 3.
The Tesla Gigafactory Shanghai is the location where the Model 3 and Model Y are manufactured locally in China.
Aggressive Price Cuts Drive Demand for Model Y
The Model Y Rear Wheel Drive and the Model Y Long Range All Wheel Drive were both discounted by RMB 10,000 in 2024 as part of Tesla China's aggressive sales campaign.
Tesla places a high value on China because it is home to the biggest electric vehicle market in the world, Teslarati points out.
Tesla Models Stand Out for Technology and Affordability
Thankfully, local Chinese automobile purchasers have shown a strong preference for the Model Y and Model 3 because of their affordable prices, advanced technology, and generous amenities.
Giga Shanghai is the main export center for Tesla vehicles. Also, the Model 3 is made at this facility, one of just two in the world that do it for Tesla.
