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Pizza Hut, Taco Bell, and KFC are innovating their stores by adding the latest technologies to their store operations. The restaurants’ parent company, Yum! Brands Inc. said it embraces technology by integrating artificial intelligence into its fast-food chains.
The fast-food corporation that owns Pizza Hut, KFC, and Taco Bell said its restaurant brands are going “AI First” with innovations that will make work in the stores faster and more efficient. As a start, Yum! Brands will experiment with AI for meal preparations at the said fast-food chains.
Investment in Automation for the Restaurants
According to Fox Business, Yum! Brands has been investing more in technology and automation lately. It recently increased its investment in these fields after noticing that about 45%, or $30 billion, of its sales are digital. Compared to the numbers in 2019, this amount is almost double.
With its new funding, Yum! Brands said Pizza Hut, KFC, Taco Bell, and The Habit Burger Grill may start preparing their pizza, fried chicken, and other meals with assistance from the generative AI tool called the “SuperApp” soon.
AI-Powered Fast-food Stores
The Wall Street Journal reported that the restaurant company is envisioning an “AI-powered” store outlet where artificial intelligence is used in almost all facets of how its Pizza Hut, KFC, Taco Bell, and Habit Burger Grill restaurants are operated. As part of this scheme, the firm is investing more in advanced technologies.
“Our vision of quick-service restaurants is that an AI-first mentality works every step of the way,” Joe Park, Yum! Brands’ chief digital and technology officer, said in an interview with the publication. “If you think about the major journeys within a restaurant that can be AI-powered, we believe it’s endless.”
Meanwhile, Park further shared that Yum! Brands’ new investments in AI are in part paid for by fees collected from franchise owners. However, he did not say how much those fees are.
Photo by: Famartin/Wikimedia Commons(CC BY-SA 4.0)
