Formula One team McLaren Racing has tapped the services of DataRobot to implement its artificial intelligence (AI) cloud technology platform to improve on-track performances.
DataRobot’s platform will be integrated into McLaren’s existing technology infrastructure to provide AI-powered predictions and insights for maximizing performances and optimizing simulations.
The DataRobot logo will be included on McLaren MCL35M race cars and on the race suits of team drivers Lando Norris and Daniel Ricciardo from this weekend’s Qatar Grand Prix.
Zak Brown, McLaren Racing’s CEO, lauded DataRobot for being a leader in its field and in globally bringing innovative technology and platform to top businesses.
He added that partnerships with the likes of DataRobot would allow McLaren Racing to progress and improve in their ongoing push for optimum performance.
DataRobot also has a sponsorship deal with the Andretti Autosports Indycar team.


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