Google and Amazon have been in a rather complicated relationship for years now, and a new development in their spat has to do with smart home technology. The retail giant has essentially stopped selling the search engine firm’s Nest products, which is practically a declaration of war. What’s more, it would seem the Amazon CEO Jeff Bezos might have pulled the trigger.
According to a recent report by Business Insider, the announcement was made during a conference call, with Amazon representatives breaking the news to Google. Going forward, all of Google’s newest Nest products would no longer be sold through the e-retail platform. These products include thermostats and systems for home security.
It would also appear that the source of this information also told the publication that the order to cut off Google from Amazon’s sweet pool of consumers was given by Bezos. The Nest products themselves were just fine, even receiving glowing reviews from customers, so the decision has nothing to do with quality.
With this being the case, the logical conclusion for the reasons behind the decision would be due to the strained relationship that the two companies have right now. Of course, it’s worth pointing out that none of these factors were explicitly mentioned during the call.
As The Verge notes, this is just another development in the increasingly anti-consumer feud between Google and Amazon. Bezos’ company has been refusing to sell many of the Alphabet corporation’s products for some time now, include its streaming peripherals.
Some hopeful signs that this particular issue could finally be resolved had shown up recently, but it would appear that this is no longer the case. The fight between the two tech giants can be expected to continue for some time, which will negatively impact the experience of those who they are supposed to be serving: the customers.


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