Crypto exchange Binance brings in UNIDO Goodwill Ambassador to lead charity initiative

Wednesday, July 11, 2018 3:30 AM UTC

Leading cryptocurrency exchange Binance has announced that UNIDO’s Goodwill Ambassador Helen Hai is joining as the head of Binance Charity Foundation.

"Helen is a true believer in the Foundation's mandate: Blockchain for social good. Blockchain can make charity transparent, hence using technology and innovation to support the UN's Sustainable Development Goals," Binance said.

Welcome UNIDO’s Goodwill Ambassador @Helenhaiyu to join as head of @BinanceBCF to use Blockchain for Social Good. Ambassador Hai is WEF’s Global Young Leader.#Binance #BinanceCharityFoundation pic.twitter.com/Mme0aR9Nf9
— Binance (@binance) July 9, 2018

Hai is the current United Nations Industrial Development Organization (UNIDO) Goodwill Ambassador for industrialization in Africa. She is also Young Global Leader and Co-Chair at Global Future Council on the Future of Consumption, World Economic Forum.

A True pleasure to head Binance Blockchain Charity Foundation, the first to use Blockchain for Social Good and contribute to SDGs. https://t.co/fEtzV4Xtcp
— Helen Hai (@HelenHaiyu) July 9, 2018

Binance has announced a number of blockchain and cryptocurrency-focused initiatives this year. This includes its proprietary blockchain platform ‘Binance Chain’; Binance Labs, a blockchain technology incubator; Binance Info, its Codex; and a $1 billion investment fund, among others.

Recently, the exchange announced $1 million donation to relief efforts in flood-hit Japan.

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Crypto exchange Binance brings in UNIDO Goodwill Ambassador to lead charity initiative

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