The Ethereum fever seems to be spreading like wild fire. Its rapid growth in recent months has prompted several cryptocurrency exchanges to announce their support for Ether trading: Coincheck, Bitfinex, Bitso, BitBay, and CHBTC, to name a few.

UK-based bitcoin exchange CEX.IO is the latest to jump on the Ethereum bandwagon. It has expanded the range of currencies traded on its platform with ETH/BTC and ETH/USD. CEX.IO opened an opportunity not only to trade Ether for Bitcoin, but also to easily buy ETH using Visa or MasterCard.

“Ethereum is a unique and one of the most promising projects within blockchain industry,” Oleksandr Lutskevych, CEO and Co-Founder of CEX.IO. “As the Ethereum market develops, we found it extremely important to support innovations and launch Ether trading on CEX.IO.”

Ethereum reached a new milestone in March when its market cap surpassed the $1 billion mark for the first time. According to statistics available on Coinmarketcap.com, market capitalization of ETH is on the second place after Bitcoin, and is over $650 million. ETH average market price is around $8, which is many times higher, than most altcoins on the network.

Ether is crucial for developers who want to build apps using the Ethereum blockchain, as well as for users who are aiming to access and interact with smart contracts. In their turn, professional traders consider using ETH volatility in their trading strategies.

Established in 2013, CEX.IO claims to provide the best experience of buying Bitcoins with credit cards and debit cards. It offers cross-platform trading via website, mobile app, WebSocket and REST API, providing access to high liquidity orderbook for top currency pairs on the market.