Oil Prices Edge Higher as U.S. Seizes Sanctioned Venezuelan Tanker 
Samsung SDI Secures Major LFP Battery Supply Deal in the U.S. 
Air Transat Reaches Tentative Agreement With Pilots, Avoids Strike and Restores Normal Operations 
Global Markets Slide as Tech Stocks Sink, Yields Rise, and AI Concerns Deepen 
Nvidia Develops New Location-Verification Technology for AI Chips 
Modi and Trump Hold Phone Call as India Seeks Relief From U.S. Tariffs Over Russian Oil Trade 
Ireland Limits Planned Trade Ban on Israeli Settlements to Goods Only 
Wall Street Futures Slip as Oracle Earnings Miss Reignites AI Spending Concerns 
ADB Approves $400 Million Loan to Boost Ease of Doing Business in the Philippines 
US Signals Openness to New Trade Deal as Brazil Shows Willingness, Says USTR Greer 
Evercore Reaffirms Alphabet’s Search Dominance as AI Competition Intensifies 
Russia Stocks End Flat as Energy and Retail Shares Show Mixed Performance 
Apple App Store Injunction Largely Upheld as Appeals Court Rules on Epic Games Case 
Asian Stocks Slip as Oracle Earnings Miss Sparks AI Profitability Concerns 
GameStop Misses Q3 Revenue Estimates as Digital Shift Pressures Growth 
EssilorLuxottica Bets on AI-Powered Smart Glasses as Competition Intensifies 
Restaurant Brands International Inc., the power behind Burger King, has partnered with Dubai's Apparel Group to introduce over a hundred Firehouse Subs locations in Oman and the UAE. This collaboration underscores both companies' dedication to expanding the Jacksonville-based sandwich chain globally.
RBI and Apparel Group are planning to launch the stores in 10 years. It was mentioned that the companies are long-term partners as they have operated the Tim Hortons coffee chain house in the Middle East and North Africa since 2013.
As per RTT News, the Canadian Canadian-American fast food holding company and Dubai-based fashion and lifestyle retail firm agreed to bring the Firehouse Subs brand across the UAE and Oman. This latest deal between Restaurant Brands and Apparel Group also marks the global expansion of the Jacksonville, Florida-based restaurant chain.
It was noted that the brand is currently showing strong growth in the Quick Service Restaurant sector in the United States under the sandwich category. With its upcoming operation outside the U.S., Apparel Group is expected to support Firehouse Subs' global growth strategy fully.
"We are very excited to continue our path to expand the Firehouse Subs brand across the world," Restaurant Brands International's president, David Shear, said in a press release. "Apparel Group has been a strong partner operating the Tim Hortons brand in the Middle East/North Africa region (MENA) since 2013 and we believe their extensive experience and expertise will bring numerous advantages to the brand's continued growth."
The chief executive of the Apparel Group, Neeraj Teckchandani, further said, "Firehouse Subs embodies a blend of authentic food and community spirit, and Apparel Group is honored to steer this iconic brand's heritage into the thriving Middle Eastern market."
Teckchandani added, "Our proven track record in growing international brands in MENA, combined with the distinctiveness of Firehouse Subs, promises a synergy that is bound to set new benchmarks."
Photo by: RBI Press Release
