Tencent Shares Slide After WeChat Restricts YuanBao AI Promotional Links 
How Marvel’s Fantastic Four discovered the human in the superhuman 
Paramount’s $108.4B Hostile Bid for Warner Bros Discovery Signals Major Shift in Hollywood 
Once Upon a Farm Raises Nearly $198 Million in IPO, Valued at Over $724 Million 
Trump–Kushner Links Raise Concerns as Paramount Pushes $108B Warner Bros Discovery Bid 
Netflix Shuts Down Boss Fight Entertainment, Developer of “Squid Game: Unleashed” Amid Gaming Strategy Shift 
Some ‘Star Wars’ stories have already become reality 
Amazon Stock Rebounds After Earnings as $200B Capex Plan Sparks AI Spending Debate 
TrumpRx Website Launches to Offer Discounted Prescription Drugs for Cash-Paying Americans 
Baidu Approves $5 Billion Share Buyback and Plans First-Ever Dividend in 2026 
Uber Ordered to Pay $8.5 Million in Bellwether Sexual Assault Lawsuit 
Paramount Skydance Eyes Streamlined Merger with Warner Bros Discovery Amid $60 Billion Offer Rejection 
Trump Faces Mixed Reception at Kennedy Center Amid Conservative Overhaul 
The Mona Lisa is a vampire 
SoftBank Shares Slide After Arm Earnings Miss Fuels Tech Stock Sell-Off 
Nasdaq Proposes Fast-Track Rule to Accelerate Index Inclusion for Major New Listings 
HYBE Corporation and Universal Music Group have struck a deal for music distribution rights. The companies signed a 10-year agreement allowing UMG to distribute music from the archives of the South Korean entertainment company that manages the 7-member global boy band superstars BTS.
Benefits from the Cooperation
Under the partnership, HYBE is poised to reach more markets worldwide and boost its expansion push. The Korea Economic Daily reported that the contract will also give HYBE's artists and labels access to Universal Music's extensive network worldwide for distribution, promotion, and marketing of their music.
On the other hand, UMG artists will also be able to utilize HYBE's Weverse superfan platform to increase their fandom. The platform will open a direct connection between the Dutch-American music company's artists and their respective fandoms for better interactions.
HYBE and UMG's Expanded Team-Up
As per Variety, the new deal is an extension of the partnership between HYBE and UMG. They have been working together since 2017, when the former first signed a contract with the latter to distribute BTS' music in Japan.
In any case, HYBE continues to work to reach its global ambitions. So far, it has opened offices outside of South Korea in places such as the United States, Japan, and Mexico. Scooter Braun has led HYBE America since BTS' agency acquired his Ithaca Holdings company in 2021.
"A partnership of this magnitude only comes together when both sides are equally committed to continued growth," HYBE's chairman, Bang Si Hyuk, said in a press release. "UMG is an iconic music company and together with HYBE, the potential is endless. We are certain that this will expand our global footprint while benefiting our fans, artists, and labels."
Universal Music Group's chairman and CEO, Sir Lucian Grainge, added, "With the opportunities in engaging the superfan via their groundbreaking Weverse model, we're thrilled to grow and expand our platform business collaboration as we evolve together leading the music industry's evolution."
Photo by: Universal Music Group Press Release
