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Jaguar to simplify charging for electric vehicle customers in 27 countries

The "reimagine" strategy, which Jaguar Land Rover revealed, intends to transform Jaguar into an all-electric premium brand by 2025.

Jaguar Land Rover UK will be partnering with Plugsurfing to give Jaguar and Land Rover owners across 27 countries simplified access to over 300,000 charge points.

Customers purchasing the company’s vehicles will receive the Jaguar or Land Rover Charging app, which lets them pay at various charge points by tapping an RFID key.

The Pay-As-You-Go free package will give costs in accordance with the current variable rate at each charger, giving clients a variety of options. The Gold Tariff will provide fixed rates for charging for a price of $4.71 per month, including value-added tax. Reduced fixed rates are available with the Platinum Tariff for $9.40 per month, VAT included.

The "reimagine" strategy, which Jaguar Land Rover revealed, intends to transform Jaguar into an all-electric premium brand by 2025.

Vehicles from Land Rover and Jaguar have already undergone significant alterations, and the new Range Rover is now available with an extended range electric hybrid plug-in. Beginning in 2024, the new Range Rover Sport will also have all-electric propulsion.

According to Rawdon Glover, Managing Director of Jaguar Land Rover UK, creating simplicity and convenience throughout the EV ownership experience is a key objective.

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